12BET India News: IPL to retain major sponsor as the league begins on September 19

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The long postponed Indian Premier League (IPL) has confirmed a final date as officially announced by the governing body, with the T20 tournament to be held in the UAE from September 19 to November 10. The 53-day event, the longest ever IPL, will see matches played in Dubai, Abu Dhabi and Sharjah. The Board also confirmed that the Chinese mobile company VIVO retains as title sponsor.

“The governing council also discussed the comprehensive standard operating procedures (SOPs), which will be finalised and published in due course, including the agencies to execute and deliver a bio-secure environment for safe and successful conduct of IPL 2020 Season,” the statement signed by BCCI secretary Jay Shah read. The statement also included venues, updated regulations and key dates. check at our latest news about Caribbean Premier League to commence in August, clicks the title for the full news.

This year’s edition of the Twenty20 tournament was originally due to start in March and was postponed indefinably due to the outbreak of the global pandemic. The tournament is three days longer than last season, making it the longest IPL ever. There will be 10 double-headers during the round-robin stage, though a full fixture list is yet to be released.

The Board of Control for Cricket in India (BCCI) has also decided to retain all the sponsors of the league, including its title sponsor VIVO, despite the call to boycott Chinese products in the wake of clashes between Indian and Chinese troops in eastern Ladakh in June. “All I can say is that all our sponsors are with us. Hopefully, you can read between the lines,” a Governing Council member told a news portal.

At least four of BCCI’s major sponsors are related to China. Aside from IPL title sponsor VIVO, the mobile phone manufacturer, online fantasy game entity Dream11 — an associate sponsor of BCCI and IPL — has Chinese investment. Meawhile, e-learning platform Byju’s and Paytm — India’s team sponsor and the BCCI’s title sponsor for cricket in India respectively — are also funded by Chinese entities.

Vivo had signed a five-year deal with the BCCI as the major sponsor of the league worth Rs 2,199 crores in 2017. As IPL title sponsor, VIVO pays around Rs 440 crore per year, a five-year deal that ends in 2022. Vivo’s contract, coupled with Star India’s five-year media rights deal worth Rs 16,347 crore, make IPL the most rewarding T20 competition in the world.

The BCCI have also announced their plans for the rescheduled Women’s T20 Challenge to go ahead in early November, which would see the three-team event be played alongside the finals of the men’s competition. Those dates clash with the Rebel Women’s Big Bash League in Australia, which will be played between October 17 and November 29.

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