In lieu to this, BWF Championships 2017 will be collaborating with 12BET as its official partner. The team up aims to promote participation of more sport experts and enthusiasts across the globe.
For years, 12BET has a built a reputable image through involvement in various sports campaigns. Among the array of its sponsored events are Yonex All England Open in 2015, snooker events, and football clubs in the likes of Leicester City, Arsenal, and now West Bromwhich Albion.
As a warm welcome, BWF Secretary General Thomas said, “We are pleased to add 12BET as a corporate partner for the TOTAL BWF World Championships in Glasgow. This tournament is the highlight of the 2017 season, bringing together badminton’s most accomplished players. It will be watched keenly by millions globally and will offer significant worldwide exposure for the 12BET brand.”
On the first match day, 64 games will take place. Gradually, the face off will be reduced until only five matches are set to unfold on the final day.